Quevedo & Ponce - Legal News

Mergers & Acquisitions: How to Prevent Your Business from Incurring in Sanctionable Economic Concentrations under Ecuadorian Law

When discussing mergers and acquisitions (M&A), we refer to a series of legal and non-legal acts, including economic, financial, and accounting actions.

Whether a company acquires the rights of another, either fully or partially, the expected outcome is always to have a larger company (understood as market share) compared to any of the preceding entities.

The point of legal interest, however, arises when the result of these acts violates regulations governing the economic concentration of commercial operators. In Ecuador, the Organic Law of Regulation and Control of Market Power stipulates that certain companies engaging in capital transfers must notify the competent authority (Superintendency of Economic Competition), which will then evaluate each case to determine if there have been any regulatory infringements.

The companies required to make the aforementioned notification are:

a) Those whose total business volume exceeds the limit set by the Regulatory Board within a specific period.

b) Those in which, as a result of the concentration, a share equal to or greater than 30 percent of the relevant market for the product or service at the national level or in a local market is acquired or increased.

If a breach of regulations is determined, such as failing to comply with the required notification, it is within the competent authority’s power to impose sanctions, typically monetary penalties, which can be a significant burden for the company receiving them.

For these reasons, before initiating a corporate procedure aimed at completing mergers and acquisitions, it is recommended that companies seek proper legal counsel and adhere to compliance standards, encompassing both good corporate practices and proper observance of regulations such as Competition Law.

At Quevedo & Ponce, our team of experts with extensive experience is qualified to provide you with the appropriate legal advice based on your specific needs and in accordance with your company’s activities.

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“Bimbo” Brand Rejected in Switzerland: The Importance of Cultural Perceptions in Trademark Registration

“Bimbo” Brand Rejected in Switzerland: The Importance of Cultural Perceptions in Trademark Registration

In the world of intellectual property, trademark protection involves not only legal aspects but also the social impact of the terms used. A recent case in Switzerland highlights how a trademark can be rejected if its name has immoral or insensitive connotations towards specific social groups.

Marca “BIMBO” Rechazada en Suiza: La Importancia de las Percepciones Culturales en el Registro de Marcas

Marca “BIMBO” Rechazada en Suiza: La Importancia de las Percepciones Culturales en el Registro de Marcas

El impacto social de los términos en las marcas va más allá de lo legal. Un ejemplo reciente es el rechazo de la marca “BIMBO QSR” en Suiza, donde “Bimbo” se considera ofensivo en alemán. Este caso subraya la necesidad de evaluar las sensibilidades culturales al registrar una marca, especialmente para empresas con proyección internacional.

Administrative Tribunal of Quito Protects the Rights of a Designation Of Origin Registered in the European Union and WIPO

Administrative Tribunal of Quito Protects the Rights of a Designation Of Origin Registered in the European Union and WIPO

Quevedo & Ponce successfully acted on behalf of the Consorzio Produttori e Tutela della DOP FONTINA in response to a lawsuit filed by an Ecuadorian company, which primarily argued that FONTINA was not registered in Ecuador. However, the Administrative Litigation Tribunal located in the Metropolitan District of Quito upheld the challenged administrative act, citing the risk of consumer confusion and applying Decision 486 of the Andean Community, emphasizing the importance of protecting designations of origin, even without formal registration in Ecuador.

Tribunal Contencioso Administrativo de Quito Protege los Derechos de una Denominación de Origen registrada en la Unión Europea y la OMPI

Tribunal Contencioso Administrativo de Quito Protege los Derechos de una Denominación de Origen registrada en la Unión Europea y la OMPI

Quevedo & Ponce actuó exitosamente en representación del Consorzio Produttori e Tutela della DOP FONTINA, ante una demanda presentada por una compañía ecuatoriana, en que se alegó principalmente que FONTINA no estaba registrada en Ecuador. Sin embargo, el Tribunal Contencioso Administrativo con Sede en el Distrito Metropolitano de Quito, ratificó el acto administrativo impugnado, citando el riesgo de confusión para el consumidor y aplicando la Decisión 486 de la Comunidad Andina, destacando la importancia de proteger las denominaciones de origen, incluso sin un registro formal en Ecuador.

How to Protect Your Business from Litigation: Basic Legal Tips

How to Protect Your Business from Litigation: Basic Legal Tips

Litigation can pose risks to your company’s resources and reputation. To prevent such risks, it is essential to adopt preventive measures, including drafting clear and comprehensive contracts, ensuring compliance with labor laws, safeguarding intellectual property, maintaining transparent accounting practices, engaging the services of a specialized attorney, and promoting internal conflict resolution. With appropriate legal counsel, you can protect your business and ensure its uninterrupted growth, free from legal disruptions.

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