Geographical Indications: Value and Protection of Origin

A geographical indication (GI) is a distinctive sign that identifies a product as original from a specific place, where its quality, goodwill, or other characteristic is essentially by its geographical origin. Classic examples include Roquefort Cheese, Colombian Coffee, or Arriba Cacao from Ecuador.

The purpose of GIs is to protect the link between the product and its territory, preserving both traditional knowledge and the natural conditions that give it unique value. Due to geographical indications, producers may better position themselves in the market, safeguard their work, and offer consumers products with verified identity and quality.

In Ecuador, the registration and control of geographical indications are managed by SENADI, under the provisions of the Organic Code of the Social Economy of Knowledge (COESCCI). This protection ensures that only producers from the recognized area who meet the established requirements can use the registered name, preventing imitations and misleading consumers.

In a world where consumers increasingly value authenticity, geographical indications represent a strategic intellectual property tool that protects cultural identity and promotes the economic sustainability of local communities.

At Quevedo Ponce, we have specialists on intellectual property who assist producers, associations, and companies in registering and defending their geographical indications. Protect the value of your origin with our expertise.